I need an explanation for this English question to help me study.
- Evaluate Antara’s service offering based on the components of the customer value equation.
Value= (Results Produced + Process Quality) / (Price + Cost of Acquiring the service)
Results Produced : What does Antara offers?
Process Quality : Is there high quality in design and lots of customization to meet needs?
Price : What does the customers pay?
Cost of Acquiring the service : What are they giving up by moving?