Application: Google Case Study

I’m studying for my Business class and don’t understand how to answer this. Can you help me study?

By studying the business practices of other organizations, you will become more aware of the steps needed to begin and establish a successful venture. In the case study involving Google, you will investigate its rapid launch into a publicly-traded firm and the impact it had on the marketplace.

Read “Google: An Entrepreneurial Juggernaut”, and after reviewing the case study, write a 300-word response to the following question:

  • Do you think Google was acting in an ethical manner when it “poached” talent from other firms, rather than using its own innovation that carried it to a successful launch? Respond Yes or No and defend your point of view, based on case facts. Be sure to support your argument with research rather than personal opinions.